Xiaomi showed record growth in sales of fitness-bracelets

Автор: , 24.02.2016
Xiaomi showed record growth in sales of fitness-bracelets

According to the analytical agency IDC, increased by 171.6% in 2015 wearable electronics market. Total 78.1 million in the world of gadgets, and while Fitbit is the segment leader, with the advent of "smart" watches Apple Watch and output Xiaomi outside of China the share of American companies began to decline has been realized.

Over the past year, sales of inexpensive fitness bracelets Xiaomi Mi Band, including a new version of a sensor pulse, increased by a record 951% and reached 12 million. Now a Chinese manufacturer occupies about 15.4% of the market and is in second place in the rankings. The third covers Apple, shipped about 11.6 million hours. Samsung showed a marked increase in sales in the fourth quarter, but as Gear S2 went on sale only in the autumn, in IDC's annual report, the Korean giant, with its 3.1 million units yielded the fourth line of the Garmin, introduced this month, two new fitness tracker.

Researchers at IDC believe that the market of portable gadgets is not exhausted the opportunities for growth and collaboration with fashion brand manufacturers only spur its development. Analysts also see potential in the segment of "smart" clothes and shoes.

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