Meet the 2022 Samsung Neo QLED 8K – Samsung Global Newsroom
At its Unbox & Discover event on March 30, Samsung Electronics unveiled all its latest visual display innovations, including the all-new 2022 Neo QLED 8K, and introduced how its vision for new product development is centered on enhancing user experience.
In his opening speech Jong-Hee Han (JH), Vice Chairman, CEO, and Head of Samsung Electronics Device eXperience Division (DX), stressed that TVs will become more than just something you watch. He also stated that the goal of the Vision of Screens Everywhere: All .”
is to redefine the role of screen in the future.
Vice Chairman Jong-Hee (JH) Han underlines the importance of streamlined technology optimized for users in his opening speech at Unbox & Discover 2022.
For those who couldn’t tune in or are looking to catch up on the most important announcements made at the Unbox & Discover Livestream, the Samsung Newsroom will be sharing the highlights, as well as Samsung’s continued efforts to create a sustainable future and its latest products.
1. Let’s Go Further: Bringing About a Sustainable Future for People and Planet
Chrissie Moncrieffe at Samsung Europe Office shares the company’s efforts to contribute to sustainable everyday lifestyles.
Samsung strives to reduce its environmental footprint throughout the product’s life cycle. For example, the company’s eco-packaging keeps print on packaging to a minimum, reducing the use of ink by 90%. Also, the latest SolarCell Remote is now completely battery-free and can now be charged through 2. 4GHz radio frequency harvesting — drawing power from spare energy emitted by Wi-Fi routers. It is 88% more efficient than the previous 2020 models.
Furthermore, Samsung’s Neo QLED 8Ks have received carbon footprint certifications from the Carbon Trust in recognition of the company’s efforts to reduce greenhouse gas emissions throughout the product’s entire life cycle.
Since 2014, Samsung has been focusing on accessibility by placing utmost priority on ensuring easier and more seamless accessibility to screens for everyone. To this end, the company introduced an innovative new technology at Unbox & Discover 2022 which automatically analyzes and identifies a better location to display subtitles on-screen to avoid blocking a certain area of the screen. Samsung also created a sign language avatar that guides users through Samsung TV functions and helps them navigate.
2. Let’s Do: A Hub for the Smart Home Ecosystem
Ivan Zakharov, Service Biz Team at Samsung Electronics’ Visual Display Business, introduces Samsung’s new Smart Hub.
With TVs as the heart of smart home ecosystem, consumers can control their entire household using TVs, allowing them to make the most of their televisions. Smart Hub is a new interface that Samsung has unveiled powered by Tizen. Samsung Smart Hub allows you to access all aspects of your smart experience from one screen. The new tab classifies features, settings and content into three categories for a seamless user experience: Media, Gaming Hub and Ambient.
The Media screen integrates a wide array of entertainment services into one, including Samsung TV Plus,1 featuring over 190 free channels for a user’s enjoyment. When the user is not using their TV’s screen, Ambient screens can display various content including famous works of art as wallpapers, adding to their interior design. Furthermore, the Neo QLED 8Ks provide a one-stop NFT platform to enable users to explore and display digital artworks thanks to close cooperation between Samsung and Nifty Gateway.
3. Let’s Play: A Perfect Ecosystem for Gamers
Adam Burgess, Product Design Group at Samsung Electronics’ Visual Display Business, explains how Samsung delivers vivid gaming experiences.
The 2022 Samsung screens are set to help create the perfect ecosystem for gamers with the introduction of cutting-edge streaming technologies and state-of-the-art hardware. Samsung Gaming Hub offers all of the functions gamers need in order to access the most recent titles via game search platforms and streaming services. The new platform will be available later this year on select 2022 Samsung Smart TV models. 2
Notably, Samsung’s 2022 lineup features four HDMI 2. 1 supporting ports,3 ensuring a simplified connection to even the newest game consoles. The new devices also feature an outstanding refresh rate of 144Hz, an excellent resolution of 4K and a low input lag to ensure quick speed, while the all-new Game Bar enhances visibility. At Unbox & Discover 2022, Samsung stressed that users can be fully immersed in all different types of games thanks to the improved image quality and optimized gaming environment of the 2022 lineup.
4. Let’s Experience: A Culmination of TV Innovations
Lydia Cho at Samsung Electronics America introduces the key elements of 8K picture quality.
At the core of the innovation behind Samsung’s Neo QLED 8K lies its Neural Quantum Processor 8K. Twenty independent neural AI networks analyze each scene and adjust picture quality to deliver the best viewing experiences regardless of content’s original picture quality. Also, Samsung’s 2022 Neo QLED 8K’s Real Depth Enhancer maximizes depth and vividness by improving picture quality and sharpness, making scenes more real.
Nicole Murakami at Samsung Electronics America underscores the excellence of Neo QLED 8K’s design and sound technology.
Samsung’s signature Infinity One Design provides a slimmer and sleeker look, making the TV appear as if it is floating above the ground. The 2022 Samsung Neo QLED 8K is also built with a 90W 6.2. 4 channel audio system with Dolby Atmos support featuring Object Tracking Sound Pro (OTS Pro). 4 The slim screen is the perfect match for its new Ultra Slim Soundbar, which supports a Wireless Dolby Atmos system. Furthermore, the soundbar’s subwoofer with 3.1. 2 channels and a passive radiator provides the perfect audio performances.
5. Let’s Make Your own: The Expansion of Experiences Through Cutting-Edge Accessories
At Unbox & Discover 2022, Samsung introduced new accessories to offer optimized screen experiences tailored to each user’s changing lifestyles and trend preferences. The new Slim Fit Wall Mount makes the ultra-thin Neo QLED 8K stand out with a wall-to-wall distance of 7.5mm. Furthermore, the latest Full Motion Slim Wall Mount, almost 50% slimmer than its predecessor, sits just 19. 5mm from the wall to complement the sleek style of the screen. It can be also tilted up, down, left and right to create the ideal angle for the best viewing experience regardless of the location of the viewers. The screen can also be set to auto rotate using the remote control. This allows users to enjoy vertical mobile-style content.
When putting the screen in the middle of the room or placing it without the media console, the Studio Stand ensures a sleek, trendy look. Users can display artworks, photos or NFT artworks in a landscape or portrait orientation even when the TV is turned off so that their TV can also serve as a singular piece of art. The latest three-way MultiView also allows users to display various content such as live broadcasts, YouTube or online reviews, all at once.
At Unbox & Discover 2022, Samsung reiterated how the ever-evolving role of the screen is quickly transforming it into a tool to fulfill all kinds of functions, from ‘game console’ and ‘virtual playground’ to ‘the perfect partner to improve efficiency’ and a ‘Smart Hub to control one’s home’. Stay tuned to see what screen product Samsung will next bring to the market to once again take user experiences to the next level.
1 Service availability may vary by region.
2 Availability of Gaming Hub may vary by region.
3 Specification of ports may vary by product.
4 available in the QN900B model.