Chinese people choose expensive iPhones - the share of iPhone 14 Pro and Pro Max in pre-orders was 85%

Residents of China have a preference for the most expensive versions of the iPhone 14. This is reported by analyst Ming-Chi Kuo (Ming-Chi Kuo).

Here's What We Know

The combined share of the iPhone 14 Pro and Pro Max was 85%. But the novelty iPhone 14 Plus is not very popular - less than 5%. Thus, the share of the regular iPhone 14 was about 10%.

Recall that the iPhone 14 basic model in China costs $865. The cost of iPhone 14 Plus starts at $1000. The price of the iPhone 14 Pro and iPhone 14 Pro Max was $1155 and $1300 respectively.

Source: @mingchikuo

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