Facebook shares collapsed, and Zuckerberg bought back the pages of the largest newspapers to apologize to users
Scandal with The leakage of Facebook users data continues to gain momentum. After the " people's court " (in network action is carried out #deletefacebook ) for the authorities took action, and not only the USA.
EU will understand
AT The European Union promises to understand the this situation and require Facebook explanations. " This is abuse of data 50 million Facebook users is absolutely unacceptable. This scandal should be a signal for all of us. The way we address with own personal data, can have large-scale consequences. AT after all, it is about the foundations of our democracy. I demand from Facebook further explanation, for example, in extent to which it affected customers in Europe " - said the European Commissioner for issues of justice Vera Yurova.
She also promised that the EU will take " brutal measures " in the against Facebook.
Shares collapsed
But punished Facebook is not just a word, but and dollar. After the auction on Stock exchange of New York were sounded quite depressing figures: for week the company's shares fell in price 18 dollars: from 177 dollars 1 cent to 159 39 cents.
If we sum up, Facebook's capitalization for week fell on 58 billions of dollars.
Zuckerberg apologized
A Today, the largest British newspapers have come out with the statement of the founder of the social network Mark Zuckerberg. is he redeemed the bands in such publications as Mail on Sunday, Sunday Times, Sunday Telegraph, Sunday Mirror, Sunday Express and Observer to apologize to users. His words took almost a whole strip of newspapers.
" Perhaps you heard of application with tests, made by a university employee, through which In 2014, Facebook data was several million people. This is a breach of trust, and I'm sorry that then we not have done more. Now we We take measures to prevent this from repeated again. Have We have an obligation to protect your data. If we not We can do this, we this is not We deserve " - Zuckerberg admitted.
What happened
AT 2013, Professor of Cambridge University Alexander Kogan created another test application in spirit of " find out, you pretzel or gingerbread. " AND for its passage it was necessary to open access to data of your page. However, the application was more cunning and accidentally asked at the same time to open access to account data, which are in friends the user. AT The test was passed 270 thousand people, but Kogan collected personal data 50 millions of users.
A at early 2015, Kogan sold the data to Cambridge Analytica, which deals with political consulting. Having on so much private information, the company was able to influence the political elections the whole world. This is about 200 election campaigns for the whole world - in Nigeria, Kenya, the Czech Republic, India, Argentina , etc.
Source: Bild am Sonntag , Air Force