Gucci and other global companies use Apple Vision Pro for work

By: Nastya Bobkova | 06.05.2024, 01:39

Speaking about Apple's earnings, CEO Tim Cook said that half of the Fortune 100 companies have purchased Apple Vision Pro devices.

Here's What We Know

There was limited information on Vision Pro sales, but according to the information provided by the CEO, this device quickly found its place among large enterprises.

During further discussions, CFO Luca Maestri shared some examples of corporate use of Apple Vision Pro. These included aircraft engine development at KLM Airlines, collaboration at Porsche, and kitchen design at Lowe's.

The device also finds use in the development of spatial computing applications for a variety of industries, including the fashion industry. Companies such as Gucci are already using its features to create innovative applications.

During the discussion, CEO Tim Cook noted that corporate use of the Apple Vision Pro is similar to that of a Mac - it is used in a variety of fields, from service to education to medical needs.

Source: AppleInsider