"AI will have a positive impact on more than 50% of our development processes" - Electronic Arts on the use of AI in game development
By: Vladyslav Nuzhnov | 08.05.2024, 16:24
There is no escaping AI. It is a part of progress, just like the Industrial Revolution was in its time, whether you like it or not. This is also understood by game developers who are already actively using AI to create their projects.
Here's What We Know
Andrew Wilson, CEO of Electronic Arts, said that the company is exploring how it can make them more efficient, how it can give developers more options, and how it can give them more time back.
Based on our preliminary assessment, we believe that more than 50% of our development processes will be positively impacted by progress in generative AI
So now it remains to be seen how and in which areas of development AI will help developers.
Source: gamesindustry