Nothing sold 100,000 of its CMF Phone 1 in just 3 hours

Nothing, known for its innovative smartphones and accessories, has announced record sales of its new CMF Phone 1 device.

Here's What We Know

Nothing has reported selling over 100,000 units in the first three hours of its new smartphone from the CMF sub-brand. In comparison, the previous Phone model (2a) achieved the same figure in 24 hours, making the CMF Phone 1 eight times more successful in terms of sales velocity.

Nothing's co-founder, Akis Evangeldis, said that the success of the CMF Phone 1 was made possible by Nothing's innovation and design. He emphasised that the company's goal is to create products that users love, not just to achieve high sales.

The CMF Phone 1 offers a unique combination of basic features and a high degree of customisation. Users can change the back cover and add accessories such as straps. In the future, the company plans to expand customisation options by providing documentation for 3D printing your own back covers.

Source: @cmfbynothing, GSMArena