Pixel 9 series, Pixel Watch 3, Nest Learning Thermostat and Pixel Buds Pro 2 get new plastic-free packaging (video)

By: Nastya Bobkova | 21.08.2024, 00:09

Google has announced an important environmental initiative: all new Pixel and Nest products will now come in plastic-free packaging. The company decided to implement this plan earlier than planned, by 2025.

Here's What We Know

The latest models, including the Pixel 9, Pixel Watch 3, Nest Learning Thermostat, and Pixel Buds Pro 2, have received new boxes made of alternative materials to plastics.

Google uses a special cellulose formula to make the packaging, which makes it 70% more flexible and three times stronger than previous versions.

The packaging has a natural textured look and is fully recyclable. Innovations include a special label to confirm that the product is new and packaging that creates the feeling of unwrapping a gift. This helps to reduce the environmental impact and simplify packaging disposal.

Source: Google