Riot Games to allow League of Legends and Valorant teams to advertise betting platforms: fans are unhappy with the decision
By: Vladyslav Nuzhnov | today, 12:39
For a long time, Riot Games has been strongly opposed to sponsorships related to gambling and cryptocurrencies in the field of esports. However, the situation is changing.
Here's What We Know
Riot will allow League of Legends and Valorant teams to partner with betting platforms starting in 2025.
However, it is also important to know two nuances:
- Channels owned by Riot will remain without bets. Betting brands will not appear on our broadcasts, social media, or T-shirts.
- Riot will check all potential betting partners for compliance with the standards of honesty, transparency and fan engagement. All sportsbooks partnering with teams must comply with local regulatory and licensing requirements, as well as meet Riot's content and promotion requirements for this category.
And in the comments, people indicate their dissatisfaction and do not understand why such decisions are made.
Source: @RiotMagus