The Xiaomi 12 line set a new sales record: in just the first 5 minutes, smartphones were sold for $ 283 million
At the end of 2021, Xiaomi introduced the flagship line of Xiaomi smartphones 12, and recently managed to open sales. And it is already clear that the new items will become sales hits.
How much did you sell?
So, according to Xiaomi, the first wave of sales set a new record: in just 5 minutes, the company sold smartphones worth 1.8 billion yuan, which is $ 283 million. As usual, the exact number of gadgets sold is not specified, but the final amount exceeds last year's figures: the previous record for the Xiaomi Mi 11 series was 1.5 billion yuan (236 million dollars).
Recall that while the family has three models for every taste and wallet: relatively compact Xiaomi 12, more advanced Xiaomi 12 Pro and near-thaw Xiaomi 12X with flagship features and a low price tag. Prices start at $ 500 for the Xiaomi 12X (8/128 GB) and go up to $ 850 for the Xiaomi 12 Pro with 12/256 GB. In between is the Xiaomi 12 for $ 580.
While smartphones are only sold in China, nothing is known about the global launch.
A source: Gizmochina