Disney будет использовать камеры Nokia OZO для съемки VR-контента
В прошлом году компания Nokia анонсировала профессиональную камеру для съемки видео в 360° под названием OZO. Это — весьма дорогостоящий инструмент, который ориентирован на крупных создателей VR-контента, о чем говорила еще и внушительная стоимость в $60 000. Одной из первых камерой заинтересовалась компания Jaunt В декабре прошлого года компания начала принимать предзаказы на камеру, а сейчас уже известно, что одним из первых очень крупных партнеров стала The Walt Disney Studios.
Об этом уже официально заявила Nokia. Как сообщается в пресс-релизе, компании подписали многолетнее соглашение, в рамках которого Nokia будет обеспечивать студию Disney камерами OZO, всем необходимым программным обеспечением и сопутствующей поддержкой. Компании уже успели поработать вместе: камера OZO использовалась для создания двух VR-видео к премьере картины The Jungle Book: red carpet и cast interview.
Nokia активно осваивает новые сферы деятельности. Вчера стало известно, что компания собралась купить производителя "умной" электроники для спорта и здоровья Withings.
Источник: Nokia
SUNNYVALE, Calif. - Nokia Technologies today announced a new, multi-year agreement with The Walt Disney Studios, designed to support the creation of virtual reality (VR) experiences to complement Disney's theatrical releases. Nokia Technologies will provide its OZO virtual reality camera and associated software to give Disney marketers and filmmakers the tools they need to create engaging VR content.
"Virtual Reality represents a new frontier in storytelling, and we're thrilled to be bringing this VR technology to the team at Disney," said Ramzi Haidamus, President at Nokia Technologies. "OZO will help Disney bring their film properties to life in new ways through immersive entertainment experiences, and our focus will be on helping them get the most out of VR as they begin to uncover all that it has to offer."
As part of the agreement, Nokia Technologies will work with Disney to provide equipment and VR technologies to support the creation of special VR content for a range of Disney films. Most recently, Nokia and Disney used OZO to create two 360 videos for the April premiere of Disney's The Jungle Book - the red carpet and cast interview.
"We are very excited to collaborate with Nokia Technologies to help explore the creation of VR content for our theatrical releases," said Jamie Voris, Chief Technology Officer, The Walt Disney Studios. "We aim to bring extraordinary experiences to audiences around the world, and specially-created VR content is one more way we can transport people even further into the worlds our filmmakers create."
Launched in November 2015, OZO is the world's first and only virtual reality camera aimed at professional content creators. The camera features real-time VR preview, 3D 360 degree spatial audio and video capture, full compatibility with professional workflows and multiple head mounted displays, and the ability to dramatically reduce post-production time, complexity and cost.
About Nokia Technologies
Nokia Technologies is Nokia's advanced technology and licensing business. Formed in 2014, TECH builds upon our solid foundation of industry-leading licensing and technology R&D capabilities. By focusing on Digital Media, Brand Licensing, and Patent Licensing, TECH is expanding the human possibilities of the ever-evolving world of technology.
About Nokia
Nokia is a global leader in the technologies that connect people and things. Powered by the innovation of Bell Labs and Nokia Technologies, the company is at the forefront of creating and licensing the technologies that are increasingly at the heart of our connected lives. With state-of-the-art software, hardware and services for any type of network, Nokia is uniquely positioned to help communication service providers, governments, and large enterprises deliver on the promise of 5G, the Cloud and the Internet of Things. www.nokia.com
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