Maroon 5 took the clip with the front of the smartphone and Snapchat

The group Maroon 5 presented a video on   song " Wait " from   the last album " Red Pill Blues " . But   is not   expensive video from   beautiful scenery, filmed by professional directors. This is a clip that was completely   front-facing camera smartphone. By   at least in   Maroon 5 so assure, and   we   im, of course   But, we do not believe.

Soloist Adam Levine also used various Snapchat filters, in   resulting in   musician have a mustache, painted ears and   masks of different animals.

AT   clip also starred his wife   - " angel " Victoria ' s Secret Behati Prinslu and   their   dog.

" Snapchat and   filters have become an important part of our culture and   everyday life, and   It seemed to us an amusing idea to do with   their   using the clip » ,   - said Adam Levine. AND   really, it turned out funny, and   the main thing   - very sparingly.

The idea is not   new. Musicians have long used various fashionable pieces to interest the dilute viewer. For example, Beyonce is still in   In 2014, I shot my video for   song " 7/11 " on   iPhone.

Recall, " masks " that are superimposed on   video   This is the development of the team of the Odessa startup Looksery, which a few years ago became a division of Snap Inc. Traditionally, this one, like   other features such as Stories , borrow competitors   - Facebook, Instagram, WhatsApp and   other popular social networks.

Source: Billboard