Microsoft will challenge Google by integrating ChatGPT into its Bing search engine

It became known that Microsoft plans to launch a new version of its search engine Bing, which will use a chatbot with artificial intelligence CahtGPT. According to The Infromation, the company hopes to do this by the end of March to make Bing competitive with Google.

Thanks to ChatGPT, Bing could provide more human search results, not just links to certain information. Google, Bing and other search engines have long been pushing more relevant information to the top of search results, but Google's databases are particularly well suited when it comes to finding information about people, places, organizations and things.

Microsoft's use of ChatGPT-like functionality could help Bing compete with Google Knowledge Graph, the knowledge base that Google uses to provide instant answers that are regularly updated as a result of crawling the web and user feedback. However, if Microsoft is ambitious enough, it could even go much further by offering many new types of AI-based functionality.

Source: The Verge