Google Play Store offers new rewards and YouTube integration for Play Pass users

During the Game Developers Summit, Google announced a number of updates to its Google Play Store platform.

Here's What We Know

One of the main announcements is the introduction of YouTube videos in the application, which will allow users to find information about popular games faster.

According to a post on Google's official blog, YouTube videos will be displayed directly on the Play Store pages and help users to get to know games better before downloading them. In addition, Google Play Games is getting more native support for computer games, which expands the boundaries of gaming for users.

According to the company, developers will receive new tools for in-game advertising, which will make it easier for them to attract new players and increase the effectiveness of advertising campaigns. Additional changes will affect the store interface, including the display of game updates, new content, and promotions.

Play Pass subscription holders will receive additional bonuses for in-game purchases, the announcement said. According to the company, the Play Pass programme is showing steady growth and plans to expand its presence in the international market, even in South Korea.

According to Google, these updates are aimed at improving the user experience and stimulating the development of the mobile gaming industry. The changes are already available to users and are enabled automatically through Google Play Store updates.

Source: Google