Honor has trolled Samsung's foldable smartphones by doing a 'secret' engraving on the Magic V3

By: Elena Shcherban | today, 20:16
Honor has trolled Samsung's foldable smartphones by doing a 'secret' engraving on the Magic V3

On 5 September, Honor will launch its Magic V3 foldable smartphone in the global market. Therefore, the brand is now running an active advertising campaign, which, among other things, includes mocking its competitors.

Details

Honor has decided to troll Samsung and its foldable smartphones in a very original way. Graham Short, a UK-based artist who is known for his tiny works of art, has made a tiny engraving on the Magic V3 hinge that is a message from 166 for owners of Galaxy Fold devices. Here's the full text of that message:

""Dear Samsung Galaxy Z Fold owners, we’re sorry. We know you were excited to buy a phone that folds in half and fits in your pocket awkwardly. You were promised the future, a technical marvel, a world of boundless multitasking and performance. And now, you’re probably looking at the new HONOR Magic V3 and feeling a little… betrayed. Size matters, and we feel your pain. Like being tipped for a gold medal and then coming last in the race, the knowledge that a thinner, lighter, and more durable foldable exists is enough to make anyone question their choices. We get it. You were an early adopter, a pioneer bravely venturing into the uncharted territory of foldable screens with questionable durability. You deserve better. In fact, you deserve a gold medal. In all seriousness, we at HONOR are committed to pushing the boundaries of technology and bringing you the best possible foldable experience. We’re just saying… it’s okay to feel let down. We’d feel the same way.""

The engraving is placed on a hinge that is only 2.84mm thick. It took the artist 90 hours to create it. The message can only be read under a microscope.

Most likely, this is a single copy, and all Honor Magic V3 smartphones, which will hit the shelves of shops, will be deprived of this engraving.

Source: GSMArena