New Spotify Premium Family functionality allows children to safely explore music content under parental supervision

Spotify has launched a new premium membership pilot programme aimed at children under 13. Unlike the standalone Spotify Kids app, the new option allows kids to use the main Spotify app with a managed account. Parents can control their children's listening by blocking certain songs or artists and controlling the playback of explicit content.

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The initiative aims to give kids access to more of the app's features while maintaining parental control. Spotify hopes the new offering will be a solution for parents whose account recommendations and annual Wrapped data has overtaken their children's music choices.

The pilot programme is only available to Premium Family users in Denmark, New Zealand and Sweden for now. If it proves successful, it may be expanded to other countries in the future. The initiative reflects a growing trend among technology companies to provide more parental controls to ensure children have a safe and enjoyable experience with technology.

Source: Spotify