Apple to provide assistance to victims of wildfires in Los Angeles
In response to the devastating wildfires in Los Angeles, Apple has announced financial assistance to help rebuild the city and support the victims.
Here's What We Know
The massive wildfires that have engulfed Los Angeles have claimed the lives of at least 5 people, according to official reports. The largest fire centre is located in the Pacific Palisades area, one of the most prestigious and expensive neighbourhoods where celebrities live. The fire has already destroyed more than a thousand buildings and thousands more remain under threat. More than 30,000 people have been evacuated from the disaster area, with a total of more than 100,000 residents ordered to evacuate.
"What happened in the Los Angeles fires is a terrible tragedy," said Apple CEO Tim Cook in a post on social media on Wednesday. "We want to thank the extraordinary firefighters, rescuers, and everyone who is helping in this difficult time. Your heroic work deserves much appreciation. Apple will provide financial support for the victims and the city's recovery."
The devastation caused by the fires in Los Angeles is heartbreaking. Thank you to the incredible firefighters, first responders, and all those assisting for your heroic efforts. Apple will be donating to support the victims and recovery efforts on the ground. https://t.co/9ry0olSQFh
- Tim Cook (@tim_cook) 9 January 2025
Although Apple has not disclosed the exact amount of the donation or the recipient of the aid, the company has previously supported various organisations involved in disaster recovery. For example, in the past, Apple has provided assistance to the American Red Cross when the city was hit by natural disasters.
Apple has long been known for its proactive stance in charitable initiatives and assistance to communities that have been devastated by natural disasters. However, an important feature is that the company does not provide specific details on the amount of the donation, which makes such assistance more modest and without unnecessary publicity.
Source: @tim_cook
