Xiaomi president says the name change to Xiaomi 17 is not a play on the popularity of the iPhone 17, but just a good number

By: Viktor Tsyrfa | 19.09.2025, 21:44
Lu Weibin: Innovative developments at the intersection of technology and science Lu Weibin. Source: ithome.com

Last year, Xiaomi released its 15th line of smartphones, and people thought that Xiaomi 16 would be released this year. In fact, rumours confirmed this all the time. However, on Monday, 15 September, the company's chairman wrote on Weibo that the next flagship generation will receive the 17th index and directly wrote that Xiaomi is a great company, as great as Apple.

The social media madcap has probably gained momentum, because during an evening stream on 19 September, Xiaomi President Lu Weibing again commented on the choice of name for the new flagship smartphone. According to him, the iPhone 17 has nothing to do with it, but the company has made such a huge leap in technology that it had to emphasise it in some way.

"We didn't just update the model, we made a leap," Lu said. He stressed that Xiaomi was not copying Apple and was upset that Apple also introduced the "Liquid Glass" design style, which, by an incredible coincidence, Xiaomi is now introducing in HyperOS 3. In fact, the number 17 has a special meaning for the company: the number 7 is already associated with successful products such as SU7 and YU7, and 1 symbolises a new beginning. That's two explanations for why this has nothing to do with Apple and is just another episode in a series of incredible coincidences.

Earlier, the company's founder Lei Jun also stated that Xiaomi 17 is a significant breakthrough in development, which aims to directly confront the iPhone. He recalled that five years ago, Xiaomi launched a "premiumisation" strategy and since then has not deviated from the goal of reaching the level of the strongest competitor. In his opinion, it is in this generation that Xiaomi will directly match the iPhone.

Source: www.ithome.com