Amazon has unveiled an AI tool for sellers that automatically populates a product card based on a short description

Amazon has unveiled an AI-powered Generative Listing Content service that automatically creates product descriptions for sellers.

Here's What We Know

The tool uses a language model trained on big data. Amazon says it will make it easier to write titles, key points, and descriptions for product cards.

For the service to work, the seller needs to enter a brief description of the product in a few words or sentences. Generative Listing Content will then generate a full description that can be checked and edited.

According to Amazon, many sellers have already been testing the tool over the past few months. Most are using the generated content without edits.

This is Amazon's second AI tool for sellers, after the review summarisation feature launched in summer 2022. The company plans to further roll out generative AI.

Source: Amazon