The evolution of HBO Max! From 23 May, the service will be called Max and will offer viewers the usual HBO content, as well as Discovery+ shows and programmes
Warner Bros. Discovery has announced the rebranding and innovations of its HBO Max streaming service.
Here's What We Know
From May 23 the platform will not be called HBO Max, but simply Max.
Subscribers of the service will have access not only to movies and TV series from HBO, but also programs and reality show Discovery +.
From the greatest superheroes to real-life heroes; from culture-shaping drama to taste-shaping entertainment; from fantasy lands to real worlds, Max will offer unprecedented choice. The new brand signals an important shift from two products, HBO Max and Discovery+, to our broader content and consumer offering. While each product offered something for some, Max will have a wide range of high-quality products for all
Users will be offered three subscription options with different costs and terms.
All HBO Max customers will automatically have access to Max.
On May 23, HBO Max is becoming Max - The One To Watch for all of HBO's hit series, movies, reality, and more. #StreamOnMax pic.twitter.com/GYJ4yJtkhG
- HBO Max (@hbomax) April 12, 2023
These changes will be the logical conclusion to the merger between Warner Bros. and Discovery, which began several years ago.
Source: Deadline