FT: Meta will launch "AI personas" next month - chatbots for Facebook, Instagram and WhatsApp
Meta could launch artificial intelligence-based "personas" on its services, including Facebook and Instagram, as early as next month.
Here's What We Know
Chatbots will provide users with a new way to search, get recommendations and otherwise interact with the company's products. According to sources, the "personas" may have distinct personality traits. For example, one will offer "surfer-style" travel recommendations, while another will speak like Abraham Lincoln.
Meta CEO Mark Zuckerberg has been outspoken about his plans to incorporate artificial intelligence into the company's products. In February, he announced the creation of a new group focused on generative AI.
In July, Zuckerberg again mentioned the company's AI initiatives. According to him, the company is building them around its own large language model, Llama.
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Source: Financial Times
