Elon Musk has owned Twitter for less than two weeks, but the social network is already experiencing record growth in its audience

By: Maksim Panasovskyi | 09.11.2022, 12:03
Elon Musk has owned Twitter for less than two weeks, but the social network is already experiencing record growth in its audience

Tired of more news about Twitter and Elon Musk? Here's another one. Since the American billionaire acquired Twitter, the social network has seen record growth in its audience.

Here's What We Know

Elon Musk hopes that Twitter's servers won't melt down. His anxiety is due to the fact that the popularity of the social network has reached a new level, reaching unprecedented heights. In particular, we are talking about the record growth of the daily audience.

The company has prepared reports for advertisers according to which in the first week that Elon Musk is at the helm of Twitter, the daily audience of users increased on average by 20% compared to the identical period in 2021. In the U.S., the number of monetizable Twitter visitors grew by 15 million and surpassed 250 million people.

In parallel, the company is trying to convince advertisers that it will not change the content moderation procedure in any way before it creates a committee responsible for it. Elon Musk argues that Twitter is facing a loss of revenue due to the outflow of advertisers, and he considers activists to be responsible for this.

Source: Bloomberg