The European Commission, which is the antimonopoly regulator of the European Union, initiation of an investigation into the transaction buying Apple music service Shazam. FROM 7 countries immediately applied for the audit: Austria, France, Iceland, Italy, Norway, Spain and Sweden.
AT than suspect
The European Commission fears that by purchasing Shazam, Apple will receive " sensitive information for users " and will promote their service Apple Music. The there is evidence of preferences of users of Shazam can be used to increase the audience of Apple Music, and this is a violation of competition rules.
In addition, now users of Shazam can go to listen to the found song in Apple Music, Google Play Music, or Spotify. A this is of order 1 million conversions per day. Now Apple may disable links to competitive services.
" For In recent years, ways of listening to music have changed dramatically, and More and more Europeans began to use streaming services, - said a member of the European Commission on competition issues Margrethe Vestager. - By our investigation, we We want to make sure that music lovers continue to use attractive offers from streaming companies and not will face reduction in the result of the merger. "
The investigation will last until 4 September.
We recall that o purchase of Shazam became known in the end of last year. The deal is evaluated in $ 400 million
Source: European Commission