Amazfit Bip Max: a $100 sports watch with a 3,000-nit screen and offline maps

By: Anton Kratiuk | today, 17:19
Record-brightness display on the Amazfit Bip Max. Image: Amazfit Record-brightness display on the Amazfit Bip Max. Image: Amazfit. Source: Photo: Amazfit

Amazfit has launched the Bip Max, a sports smartwatch priced at $99.99 in the US and £99.90 in the UK. Its headline spec is a 2.07-inch AMOLED display with 3,000 nits of peak brightness — a figure that matches the Apple Watch Ultra 2, per Basic Tutorials. At this price, that's genuinely unusual.

The screen and storage

The Bip Max upgrades on the Bip 6 in two key areas. The display grows from 1.97 to 2.07 inches, and onboard storage jumps from 512 MB to 4 GB — an 8x increase, as confirmed by Gadgets & Wearables. That storage bump matters: it enables offline map downloads and local music playback, so the watch can function independently of a phone on a run or hike. The Bip 6 had barely 100 MB of usable space for a user, which made those features impractical.

What's inside

The watch runs ZeppOS 5.0 with a new Flow 2.0 AI assistant. Amazfit also adds Hybrid Training support, which combines GPS workout data with health metrics — heart rate, SpO2, and HRV (heart rate variability, a marker for recovery). There are 150 sport modes. The 550 mAh battery is rated for up to 20 days of typical use or 40 hours of continuous GPS tracking, according to Notebookcheck.

The catch

One notable omission: no NFC, which means no contactless payments. That limits its appeal compared to rivals like the Samsung Galaxy Watch 7 and Apple Watch SE, both of which support tap-to-pay. If you use your watch to pay for your post-run coffee, this one won't help. The Zepp Coach AI training assistant also positions the Bip Max against Garmin's Forerunner lineup — but at a fraction of the cost.

Amazfit Bip Max colour options. Image: Amazfit
Amazfit Bip Max colour options. Image: Amazfit

The Bip Max is available now at $99.99 via Amazfit and Amazon in the US, and at £99.90 in the UK. For that price, the display brightness and storage capacity alone make it a strong option for budget-conscious fitness users — as long as contactless payment isn't a dealbreaker.