Rogbid Loop Air: a $60 screenless fitness band with built-in GPS and no subscription
Chinese brand Rogbid has launched the Loop Air, a screenless fitness band priced at $59.99 with integrated GPS and no ongoing subscription fee. That undercuts Whoop and sits well below most GPS-capable trackers on the market. For casual athletes who want continuous health data without staring at a wrist display, it's worth a look — with some caveats.
The hardware
The Loop Air weighs 23g and measures 8.8mm thick, built from an aluminum alloy and polycarbonate shell. Without a screen, all notifications — calls, messages, alarms — come through a small LED indicator and built-in vibration motors. The JL7073A8 chip handles processing, and Bluetooth 5.3 manages the phone connection.

Rogbid Loop Air — aluminum and polycarbonate body, 23g, 8.8mm thick.
What it tracks
The sensor suite covers heart rate, ECG (triggered by touching the side electrode), blood oxygen (SpO2), and skin temperature via an NTC sensor. Rogbid says the device can estimate a blood pressure range using overnight biometric data — but the company is explicit: this is not a certified medical device, and the readings are for reference only. Don't rely on them for clinical decisions.
For activity, the band logs steps, distance, and calories across modes including running, cycling, and general workouts. The GPS module is standalone — it doesn't need a paired phone to record outdoor routes, which gives it a genuine edge over the Fitbit Charge 6 and some Amazfit models that still lean on connected GPS.
Battery and app
Battery life is rated at seven days of normal use or 30 days on standby, charged via a magnetic cable. The companion Rogbid app handles sleep analysis, health summaries, and workout logs. There's also a Family Care feature for sharing activity and sleep data with chosen contacts.
Straps come in silicone or woven fabric, in black, gray, and pink.
The catch
The Loop Air is only available through store.rogbid.com — no Amazon.com, no Best Buy, no UK high street. That means longer shipping times, less straightforward returns, and no independent lab tests yet to verify the health data accuracy. The blood pressure estimation in particular carries real limitations: it draws from nighttime readings and has no clinical validation backing it up.
At $60 with standalone GPS, the Loop Air is a credible budget option. Just go in knowing the trade-offs.

The Loop Air is available in black, gray, and pink with silicone or woven strap options.